We are proud to announce that earlier in 2018 we signed a 3-year contract with a distributor in China to supply synthetic ice into the Chinese market. It’s a very exciting opportunity and we are extremely happy that of all of the synthetic ice manufacturers they have selected Synthetic Ice Solutions.
Hockey in particular is a major focus for China. The International Ice Hockey Federation (IIHF) granted China a spot in the 2022 Olympic hockey competition but they are now concerned that China will not field a competitive team. As a result, the Chinese government has been working hard to promote hockey in an effort to build up to 2022. According to the Chinese Ice Hockey Association, as reported by the publication “China Daily”, their number of registered youth players has increased from 2,000 to 12,000 from 2015 to 2018.
We’ve had some people wonder whether they are just ordering our ice in order to learn how to copy it. Obviously, China is the world’s leading manufacturer of all types of products and is known for the ability to quickly replicate successful products. I can tell you that our relationship with China has been going on for quite a while. The fact is, this actually isn’t the first time we’ve sold our synthetic ice to them. They placed their first order with us more than a year ago, if their intention was to replicate our product, they would’ve done it by now. They tested our product extensively and our new 3-year agreement validates how they feel about the quality and value that our synthetic ice brings.